Ran a Business Pilot

Built a baking company from scratch in a month, handling procurement, branding, packaging, marketing & stocking out.

Operating as a college agency managing a ₹4 lakh spending brand account.

Working for the brand 'Necesories', providing end-to-end performance marketing & social media strategy for 4 months.

Internship at Havas Media

Had the best 2 months by working on great brands, creating pitch decks, media calendars, creatives, researching, & learnt from experienced talents there.

Consumer research on the Indian Jewellery Market

A year-long dissertation on consumer preferences & purchase drivers across the Indian Jewellery Market. Primary research through interviews and FGDs.

Media plan strategy for a fictional theme park

Created an in-depth media plan strategy with a mock TVC for a Phineas & Ferb theme park.

Analysing TV-Ad spends for Hair-oils

Analysed the data on TV ad spends of major hair-oil brands and extracted insights from there.